KFIX Rock News: Grateful Dead Asking Fans For Help With Signature Beer

In October, the Grateful Dead announced plans for a signature beer.  No the band wants fans to help with it.

The beer, “American Beauty”, will be a strong pale ale with an as-yet-undetermined ingredient that the Dead is asking its followers to help choose.

The band and Dogfish Head Craft Brewery have started a campaign where fans can submit their suggestions for an ingredient that has an interesting story connecting it to the Dead, as well as a flavor that fits well with the beer.

To participate, fans must be at least 21 years old. Submissions will be taken until December 31st.

A panel of representatives from the Grateful Dead and Dogfish Head will choose the winning ingredient.

A winner is expected to be announced in the spring or early summer of 2013.

Read more here.

Watch a video of Dogfish Head founder and president Sam Calagione talk about the campaign here.

“Like” KFIX on Facebook.

Commenting Disclaimer
  • Be respectful. 
  • Do not use obscene, profane or vulgar language.
  • Do not make accusations or personal attacks
  • Comments considered to be 'trolling' or for the sole purpose of angering others will be removed.